And not just because she almost runs the Darma Initiative.
Actually, Dr. Regina Dugan runs Darpa, which, of course, stands for the Defense Advanced Research Projects Agency, a terrible name for a cool agency. Hence, the intriguing acronym, from which I’m sure the Lost guys took inspiration (or stole) for their little TV show.
You can read about what she’s done; it’s nothing short of incredible. My greatest respect for her comes from the ways she’s inspired the big manly men who work for her. Dr. Dugan demands creativity and innovation and she gets it. She’s living proof that it truly is all about ideas, whether you’re working for the Transformational Convergence Technology Office or selling tacos.
The world of marketing should take notice of the way one of her projects was affected by the real-world power of Social Media, leaving no doubt as to its tremendous potential when she offered a $40,000 prize for finding some balloons and 500 teams from around the world joined in the hunt (yes, that’s a tease).
Dr. Dugan, you’re our kind of person, and you have a job at Twist waiting for you as soon as you get bored in Washington.
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